Ada achieves the AWS Travel and Hospitality Competency
For airlines, hotel groups, and travel brands already building on AWS, there’s now an AWS-validated, procurable path to AI customer service built for this industry’s hardest moments.
Your AI agent can now use your business systems to complete the customer's task, not just answer the question. Ada Computer gives your AI agent API, Code and MCP tools to act under your controls.
Engage customers across web, mobile, SMS, and social messaging with fast, consistent experiences that improve satisfaction and build loyalty.
Deliver consistent, always-on AI customer service across chat, SMS, WhatsApp, social, and in-app messaging.
AI agents identify intent, retrieve real-time data, and follow your SOPs dynamically to execute multi-step workflows, without relying on script-based paths.
Ada’s unified Reasoning Engine™ powers shared intelligence across messaging, email, and voice. Manage your AI agent in one place, reduce operational complexity, and deliver consistent, brand-aligned experiences everywhere.
”We recognized that our customers needed support on demand, whenever and wherever it suited them. With that in mind, we expanded our support across chat, social platforms, and even WhatsApp, giving customers the flexibility to reach us through the channels most convenient for them.”
Handle complex tasks with structured workflows. Playbooks let your AI agent follow multi-step SOPs using real-time data, without relying on rigid, scripted frameworks.
Intelligently route customers to human agents at the right moment while providing full context and customer data.
Provide tailored service in 60+ languages with a single AI agent. Meet customers in their preferred language, wherever they are.
Refine tone, responses, and decisions through targeted feedback. Improvements are instantly applied across every channel to drive stronger performance.
Connect Ada with business-critical systems like Zendesk, Salesforce, and Twilio to automate actions, personalize responses, and unlock faster resolution across every channel.
”We’re only at the beginning of this transformation, yet the potential is already undeniable. Agentic AI is poised to redefine how support is delivered—for us at BHN and for our customers—for good.”
For airlines, hotel groups, and travel brands already building on AWS, there’s now an AWS-validated, procurable path to AI customer service built for this industry’s hardest moments.